Holly Willoughby and Phillip Schofield called the wrong viewer in an awkward This Morning segment. Their aim was go give away £5,000 - they even had 'Cash Cow' and Alison Hammond ready at the viewer's front door to give the money away - but the door-answerer wasn't on the phone to the studio!!!
Phillip looked very confused, saying "Is this Mrs Ashwell", "No" came the reply. They then asked the lady to look out their front door... The 'Cash Cow' wasn't there!
When it rains, it pours! This Morning's team had called the wrong phone number and giveaway an extra £1,000 for the embarrassment.